Stedra
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FOR FOUNDERS, SMALL TEAMS & THEIR ADVISORS

Your business runs on dozens of digital accounts. How many do you actually control?

It's not a security problem — it's an ownership problem.

The domain, the store, the socials, the cloud — many are quietly held by an agency, an ex-employee, or one personal Gmail, until a lapse or a departure turns a small detail into a five-figure emergency. Stedra finds them, scores the risk, and walks you through the fix.

See how it works
No credentials — we only read public dataNothing to installFree score in minutes
SEE WHY IT MATTERS
THE PROBLEM

Most businesses don't control their own digital foundation.

They just don't know it yet — until something breaks and a minor IT detail becomes a five-figure emergency.

Domain
Registered in a web agency's account. If they lapse or walk away, your site and email go dark — and only they can bring them back.
Social
Instagram & LinkedIn live on an ex-employee's personal login. The day that password changes, your audience is gone.
Cloud & hosting
The root account is one personal Gmail. If that one person is unreachable, nobody can deploy, restore, or even log in.
Payments & apps
Gateway, app-store and ad accounts tied to one person — payouts and campaigns stop the day they leave.
Renewals
Nobody tracks expiry, and the card on file lapsed months ago. The first warning you get will be the outage itself.
The record
No list of what exists, who controls it, or who's the backup — so every departure becomes a scramble.
WHY IT KEEPS HAPPENING

It's not a security problem. It's an ownership problem.

No role owns digital continuity — so it falls through every crack until a departure, a lapse, or a deal exposes it.

“Whose job is it?”
IT: “That's marketing's account.”
Marketing: “IT owns the domain and DNS.”
Legal: “We didn't know it existed.”
Founder: “It's on my personal login… somewhere.”
When it surfaces — usually too late
An employee leaves — and takes the only admin access.
A vendor disappears — while still holding your domain.
A renewal lapses — and the site and email go dark.
A deal begins — and due diligence exposes the mess.
HOW IT ACTUALLY HAPPENS

Friday, 5 p.m. Your operations manager resigns.

Everyone wishes them well. Nobody thinks about the logins. Then Monday morning arrives.

Stedra tells you all of this on Friday — every asset that walks out the door with a departure, mapped and ranked, with the fix attached.

MONDAY, 9:02 A.M.
The domain renewal fails silently
the card on file was theirs
Renewal watch
Nobody can get into the cloud console
they were the only admin
Backup-admin check
Payouts stop
the gateway login left with them
Offboarding report
Password resets go nowhere
the recovery inbox was theirs too
Drift alert
THE FIX · A LIVE WALKTHROUGH

See exactly what it does — before you sign up.

No promises. Follow one business — Harbor & Oak — from a single domain to a secured score. Scroll to move through the product.

H&OHarbor & Oak · coffee & homeware · runs on 18 assets, the founder can name six
app.stedra.io/discover
No login · we only read what's public

Let's see what Harbor & Oak runs on.

harborandoak.com
Scan
Domain · harborandoak.comregistered to an agency
Store · Shopifyroot on a personal Gmail
Instagram · @harborandoakex-employee's login
Email · Google Workspacecompany-owned
Payments · Stripechecking ownership…

18 assets found. Here's where you stand.

Ownership resolved from public records — before you sign up.
3
critical — you could lose them
5
at risk — one point of failure
10
secured — backed up & owned
Your domain is in an agency's account
If they let it lapse, your site and email go dark.
The store's root login is one personal Gmail
One person unreachable = the whole store, gone.
Instagram sits on an ex-employee's login
28k followers you don't technically control.
Harbor & Oak
18 assets tracked · reviewed today
Export report
CONTINUITY SCORE
0
out of 100
At risk — 3 critical
10 secured
5 at risk
3 critical
CriticalFix it
Domain held by former agency
Site & email lost if they let it lapse. Transfer to a company account.
CriticalFix it
Store root on a personal Gmail
One person = total loss. Move to company identity, add a backup admin.
At riskFix it
Instagram on a personal login
No business ownership. Convert to business, add a 2nd admin.
About your Shopify store · question 6 of 10
If Dana were unreachable tomorrow, could anyone else get into the store?
Why we ask: if only one person can get in, losing them means losing the store. We'll flag it and show you how to add a safe backup.
Critical

Move your domain to a company account

Safe to do: this won't take your site or email offline. Nothing changes for visitors — you're only changing who owns the account behind it.
Create a company registrar account
Use a shared address like domains@harborandoak.com — not a personal inbox.
Request the transfer code from the agency
We've drafted the email for you — review and send.
4
Turn on auto-renew & registrar lock
So it never lapses and can't be moved without your approval.
One afternoon later
3 critical fixes completed · re-scored automatically
CONTINUITY SCORE
0
out of 100
Secured — 0 critical
+34 points
Domain moved to a company account
Secured
Store now has 2 owners + a backup admin
Secured
Instagram converted & re-owned
Secured
$3,400/yr recovered from subscriptions pointing nowhere
Monitoring
Watching 18 assets · alerts to you + WhatsApp
2
renewals in the next 30 days
1
change detected this week
$0
now wasted on dead assets
harborandoak.co renews in 12 days
Auto-renew is off. Turn it on so it doesn't lapse.
2h ago
New super-admin added to Google Workspace
"priya@" was given full access. Was this intended?
1d ago
We caught a drifted email setting
Your SPF record changed — we flagged it before mail was affected.
3d ago
Priya has left — here's what's still open.
Every person is mapped to the assets they hold, so a departure is a checklist — not a scramble.
Instagram · @harborandoakOwner — holds the login · revoke
MailchimpOwner — holds the login · revoke
Google WorkspaceBackup admin · revoke
Clients
18 active · 4 reviews due this month
White-label: Nexa IT Advisors
HO
Harbor & Oak
18 assets · 0 critical
88Reviewed today
MK
Mesa Kitchens
31 assets · 1 critical
71Review due in 12 days
VP
Verde Pharmacy
44 assets · 0 critical
84Reviewed last week
RD
Rally Diagnostics
19 assets · 5 critical
42Overdue — schedule now
01 · DISCOVER

One input. No account. Assets start appearing.

Dana types the domain and hits scan. In under a minute the product maps domains, email, hosting, social and vendors from public records — including three things she'd forgotten she owned.

WHAT JUST HAPPENED
You saw real exposure in 40 seconds — before signing up, before connecting a single account.
02 · THE PICTURE

Not a scary list — a clear standing.

Everything sorts into three states: secured, at risk, critical. The three critical items get named in plain English, each with the one sentence that matters — what breaks if you do nothing.

WHAT JUST HAPPENED
You know the exact three exposures that could take the business offline — no security degree required.
03 · THE HOME SCREEN

One number answers “how exposed are we?”

The Continuity Score is the thing a founder screenshots. Below it, never a wall of findings — just the two or three fixes that matter most, ranked by “could this kill the business,” each one click from a fix.

WHAT JUST HAPPENED
A messy, invisible problem became one score and three ranked actions — the whole point of the product, on one screen.
04 · FILL THE GAPS

A scan can't see who holds a login. So we ask.

One plain-language question per screen, seeded by what the scan found — no jargon, no audit. Each answer sets a status.

WHAT JUST HAPPENED
Two minutes of plain questions replaced a day of digging through inboxes and spreadsheets.
05 · THE FIX, NOT THE ALARM

Every risk opens a step-by-step, no-downtime fix.

The value was never the alarm — it's the specific, de-risked path out, written for a non-expert, with the reassurance that following it won't take anything offline. Steps track to done.

WHAT JUST HAPPENED
A problem you'd normally pay a consultant to untangle became a checklist you can finish yourself.
06 · THE PAYOFF

54 → 88 in an afternoon.

The three critical items flip to secured, the score climbs, and $3,400 a year in subscriptions pointing at nothing gets reclaimed. This is the before-and-after, not a promise of one.

WHAT JUST HAPPENED
Harbor & Oak went from 3 ways to lose the business to zero — measurable, on the same screen.
07 · IT KEEPS WATCHING

Clean once isn't the point. Staying clean is.

After the cleanup, monitoring runs continuously — expiries, new admins, config drift, wasted spend. You get the alert before it becomes an emergency, not the invoice after.

WHAT JUST HAPPENED
The silent outages that used to blindside you now arrive as a heads-up with a fix attached.
08 · WHO HOLDS WHAT

When someone leaves, nothing is stranded.

Every person is mapped to the assets they hold. When one leaves, their departure becomes a checklist — exactly what to revoke and what to reassign — instead of a scramble to remember who had which login.

WHAT JUST HAPPENED
A backup admin means no asset depends on one person, and offboarding is a click — not a fire drill.
09 · OR HAND IT TO A PRO

Too busy to run it? A specialist can.

The same engine powers consultants and IT firms who run continuity for many businesses at once — each client with a score and a next-review date, all under the partner's own brand.

WHAT JUST HAPPENED
Whether you DIY or delegate, the outcome is identical: you provably control what you run on.
WHAT YOU GET

Peace of mind you can hand to someone else.

If you were unreachable tomorrow, could a co-founder or second admin keep the business running? Now the answer is yes — and it's documented.

See everything you own
One place for every domain, account and login — including the ones on a personal email.
Never lose an asset
Alerts before a domain, card or certificate lapses. No more silent outages.
Kill single points of failure
Find every asset only one person can reach — and add a safe backup before it's a crisis.
A digital will for the business
Document who should get access to what, so a departure or emergency doesn't sink the company.
FOR PARTNERS · MSPs, CONSULTANTS & AGENCIES

Run an agency or IT firm? Deliver continuity as a service.

The same engine powers consultants who run continuity for many clients — white-labelled, with automated discovery and no-downtime fix playbooks. Turn a 12-hour manual review into a 3-hour engagement, and make every renewal recurring revenue.

Explore the partner program
Your brand
on the portal & every report
Free
during beta, no card
GET STARTED

Three steps to knowing where you stand.

1
Enter your domain
No login. We map what's public in under a minute.
2
Get your continuity score
See your exposure and the fixes that matter most, ranked first.
3
Fix what matters
Follow the no-downtime playbooks — or hand it to a partner.
THE QUESTION EVERY BUSINESS SHOULD BE ABLE TO ANSWER

“Do we actually control what we run on?”

You just watched the answer get built — in an afternoon, from a single domain. Start with a free continuity review; find out where you stand before anything breaks.

Check my business